TLGG / E.ON: concept for live event activation and 360° video

bildschirmfoto-2016-11-16-um-09-50-18

Agency:

TLGG – Torben, Lucie und die gelbe Gefahr GmbH

Services:

⚡ concept for live activation during a press event in Hamburg for the inauguration of the new wind park “Amrumbank West”

⚡ concept for a 360° video and its implementation into the event via Google Cardboards & as high quality social media content to raise awareness for the new wind park in the social media communities of E.ON SE

For full 360° experience please watch on Chrome or Firefox:

Outcome:

⚡ over 7.000 video views on YouTube

⚡ over 50.000 video views on Facebook (+ 600 Likes, 400 Shares, 100 Comments)

⚡ earned media: the video was used by German TV station ZDF in their news report

⚡ PR: the event received the most positive press coverage for E.ON in 5 years

Channels:

facebook     youtube

Sneak Peek:

bildschirmfoto-2016-11-16-um-10-17-09

bildschirmfoto-2016-11-16-um-10-16-42

Icons made by Freepik from www.flaticon.com is licensed by CC 3.0 BY